Cydney Koukol, Talent Plus Chief Communication Officer, shares the importance of an organization’s mission statement and how to embed the mission into your talent management strategy in “3 Ideas for Communicating Your Mission.” Ebix blog believes “a strong company mission is effective only if people know what it is.” Koukol adds to this by sharing that “everyone wants to feel significant and feel that they add value and make a difference, and a mission makes it happen.”

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